As you know, Gary Angel and the nice people at Semphonic were hosting the first edition of XChange, a small web analytics conference set in the Napa Valley. The only small thing with that conference was the number of people, but not their quality. I got to facilitate two 2–hour workshops on KPIs and Campaign Analysis. I will report on them later this week, and on the other great discussions I participated in. I wanted to thank Gary and his team for such a wonderful event in such an amazing setting (the COPIA Center in Napa Valley).
More on all this very soon.