Of Analytics Governance – V

On from Analytics Culture, Digital Analytics, Governance, Web Analytics

(First published in the WAO/FACTOR newsletter in June 2013) Results Sharing Governance – I will not surprise you if I say that without efficient result sharing strategies and processes, all your efforts in analytics will be for naught. Strangely, this is one area of Analytics Governance where I see many, many organizations doing a lousy job. … Continued

Of Analytics Governance – I

On from Analytics Culture, Digital Analytics, Governance, Web Analytics

(Originally published in the WAO/FACTOR newsletter in February 2013)   Governance must be one of the least celebrated aspects of business. Talking about it makes people roll their eyes, and rarely anyone likes to be involved in governance projects. Why should they? Isn’t it governance talking about how business is conducted, and not just actually … Continued