You’re Good. Yes, You!

On from Analytics Culture, Web Analytics

My good friend Stéphane Hamel has had it today, and I pretty much agree with him. In fact, I have had it since Tim O’Reilly started talking about Web 2.0, and that it got to be on everyone’s lips. “Argh! Not again!” I thought, “Buzzwords season is back”. It had to get to Web Analytics, … Continued

The Grapes of Ideas

On from Analytics Culture, Web Analytics

As promised, here’s my personal account of the X Change event held last week in Napa Valley, thanks to Semphonic. The event got its start with a keynote presentation by Eric T. Peterson who did an amazing portrait of the past, current, and future situation of Web Analytics. Although I don’t share his take on … Continued

Notes from the Napa Valley

On from Web Analytics

As you know, Gary Angel and the nice people at Semphonic were hosting the first edition of XChange, a small web analytics conference set in the Napa Valley. The only small thing with that conference was the number of people, but not their quality. I got to facilitate two 2–hour workshops on KPIs and Campaign … Continued

Go Get One Right Now!

On from Analytics Culture, Web Analytics

As a consultant, I should probably not say this, in fear of lacking work. But I can’t hold it, and you know what? I am not about to line up at the unemployment office as it is; I have been working double-shifts since the beginning of the month. So, what is it that you have to … Continued

Clever People Make Great Posts!

On from Web Analytics

Let me cannibalize this blog in order to introduce a new series of interviews I am conducting on another blog of mine, The Big Integration. I would like the opportunity to promote it again with the first of a series of interviews I am conducting with people with experience in integrating web data with back … Continued

Band of Brothers and Sisters

On from Web Analytics

I had some problems with my RSS feed last week, and hadn’t realized how much I depended on it, until it came back and I was submerged with over 70 posts I had missed. More shocking was the discovery that a debate was going on without me knowing about it! It was quite interesting to … Continued

Knock! Knock! Who’s There?

On from Web Analytics

Well, you will excuse my posting about comScore again. Since what their study implies is no trivial matter to our field, I would like today to go around some of the top blogs and summarize what their positions are: Eric Peterson is probably the one who attracted our attention to it. He’s been doing a … Continued

Look Mom, I Caught A Thousand-Leg Beast!

On from Web Analytics

I was about to post, when I got Avinash’s new post about living, or rather not living, in a perfect world, i.e. the world of Web Analytics. This is of course in the context of the much discussed new comScore’s research about cookie deletion. It’s all over the place… again. I have often compared the … Continued